Brands & Designers
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    Design Creativity – Differentiation
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    MOQ = 1
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    Rapid Development
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    Sustainability
Design Creativity – Differentiation

Highcon digital cutting and creasing allows brands and designers the ability to deliver stand-out packaging and displays rapidly, in time to keep up with changing trends

Opening up new possibilities, the Highcon Euclid and Beam machines remove the barriers that once existed to package design creativity, allowing for much needed innovation. This allows you to design, market and package your products the way you want to, at the speed you need, while giving your converters the tools to do it profitably.

Highcon  machines can produce packages that are not only highly attractive but also effective: intricate cutouts, sleeves, perforations, etching, zipper tears, all are extremely challenging for conventional die technology.

Personalization for relevance

MOQ = 1

The rapid decline in run lengths has many causes and has become particularly relevant today in view of the huge uncertainty regarding order volumes.

  • Market segmentation by region, demographics, season
  • Mass customization, frequently based on big data
  • Online ordering and e-commerce

Many brands, even local and small, have become more and more dependent on online ordering to stay in business.  And deliveries need to be boxed. Current solutions based on conventional dies, when applied to shorter runs entail a higher fixed cost per job, longer lead time and minimize creativity.

With on-demand production replacing on-demand delivery, Minimum Order Quantities become a thing of the past.

 

Rapid Development

Up until recently, conventional packaging design would normally take up to 6 months from concept to production.

With the introduction of digital technologies, e-commerce and other influential trends this pace does not keep up with brands’ requirements for rapid updates to design.

The digital process eliminates the need to order, produce, ship and setup a conventional die. With Highcon digital finishing, creasing, cutting and stripping are all carried out in one pass after minutes of setup.

Digital finishing simplifies and speeds up the entire supply chain; the approval process, the production of prototypes, and the production run with no need for physical dies.  At the same time, it also reduces carbon footprint and impacts sustainability.

  • The same technology can be used for prototypes, samples and final production
  • Setup in minutes rather than hours
  • Last minute editing
  • Laser cutting for full cutting, half cutting, perforation, or etching
Sustainability

When it comes to sustainability there’s no question that digital is the way to go.

Digital finishing simplifies the supply chain to reduce carbon footprint.

The least wasteful package brings profit both to the environment and to the manufacturer

First of all there is no die-cutting tool, eliminating the wood, metal, rubber of a physical die, the transportation and the storage!

There is no need for the setup and storage of an additional stripping tool.

Just eliminating the setup reduces waste of hundreds of sheets of substrate going through the machine.  And on-demand production rather than on-demand delivery removes the need for maintaining expensive inventory of both tools and finished product – much of which gets trashed eventually due to the rapid changes in design needed today.

Furthermore, when producing corrugated packaging or displays, the Highcon non-crush process maintains the integrity of the box enabling light-weighting and rightsizing of the package.

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